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Nurturing Trust by evaluating impact: Why understanding what works in MIL interventions is essential


27 October 2022    
15:00 - 16:30


Event Type

Marking Global Media and Information Literacy Week 2022, this webinar has been jointly developed by Media Literacy Ireland (MLI), the European Digital Media Observatory (EDMO) and the Irish EDMO Hub and will take place on 27 October. It will explore the importance of evaluation, and offer expert insights into the process of monitoring and evaluation, and provide useful examples of measurement and assessment. In addition, attendees will also have access to EDMOs learning platform for a limited time before and after the webinar.

Assessing the impact of media literacy interventions is notoriously difficult, as it is hard to measure the acquisition of skills, particularly with no standard baseline to refer to. But as increased digital media literacy becomes ever more necessary in the complex online environment, as a tool against disinformation and more, it is crucial that media literacy practitioners are able to effectively monitor the results of their initiatives and measure these against their goals.

The webinar is open to MLI members. To become a member please apply at